
Internal Reference Number: FOI_9258
Date Request Received: 02/03/2026 00:00:00
Date Request Replied To: 24/03/2026 00:00:00
This response was sent via: By Email
Request Summary: Trust and service branding expenditure
Request Category: Private Individuals
| Question Number 1: I am writing to make a request for information under the Freedom of Information Act 2000. Please provide the following information: Primary Trust Branding (including deviations from the standard NHS logo) Please provide: The total amount the Trust has spent on creating, developing, or refreshing any primary organisational branding that deviates from the standard NHS Identity guidelines and the standard NHS logo provided by NHS England. This includes any work undertaken to create or maintain Trust‑specific logos, symbols, design elements, or visual styles that are not part of the NHS national identity system. For any such branding, please state: - Whether the work was carried out in‑house or by an external supplier - Names of any external suppliers used - Amounts paid for each project | |
| Answer To Question 1: Please see excel spreadsheet attached To accompany this answer to question 1 please also see the documents listed below: | |
| Question Number 2: Branding for Individual Services / Departments / Programmes For any branding, sub‑branding, or visual identity created for individual services, departments, programmes, initiatives, or projects, please provide: - Total spend for each branding project - Whether the work was carried out in‑house or externally - Names of external suppliers used, where applicable - Amounts paid for each project | |
| Answer To Question 2: Please see response on excel spreadsheet | |
| Question Number 3: Time Period Please provide information covering the last five financial years, or the most recent period for which data is held. | |
| Answer To Question 3: Please see response on excel spreadsheet | |
| Question Number 4: Cost Breakdown (if available) If possible within the cost limits, please provide a breakdown of expenditure by: - Consultancy or design fees - Digital asset creation - Printing or physical materials - Implementation or rollout costs If detailed breakdowns are not held, please provide whatever itemised data is available. | |
| Answer To Question 4: Please see response on excel spreadsheet | |
| Please see Attachments: | |
| To return to the list of all the FOI requests please click here | |
Our staff at SA¹ú¼Ê´«Ã½ Hospital have long been well regarded for the quality of care and treatment they provide for our patients and for their innovation, commitment and professionalism. This has been recognised in a wide range of achievements and it is reflected in our award of NHS Foundation Trust status. This is afforded to hospitals that provide the highest standards of care.